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        "domain": "ddb.co.nz",
        "display_name": "ddb.co.nz",
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        "category_name": "Business"
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        "country_rank": 60,
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        "score": 23
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        "search_percent": 22.87,
        "social_percent": 6.47,
        "referral_percent": 16.79,
        "email_percent": 8.32,
        "paid_percent": 14.32
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    "seo_profile": {
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        "dofollow_backlinks_percent": 100,
        "organic_keywords": 0,
        "indexed_pages": 1,
        "page_speed_score": 69,
        "mobile_friendliness_score": 34,
        "authority_score": 5,
        "spam_risk_score": 44
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    "crawl_report": {
        "robots_status": 0,
        "sitemap_status": 0,
        "sitemap_total_urls": 0,
        "crawl_blocked": true,
        "crawl_blocked_by": "Akamai",
        "crawl_blocked_reason": "Akamai access controls or bot protection blocked the crawler.",
        "notes": [
            "Homepage title has not been captured yet.",
            "Meta description is missing.",
            "No H1 heading was detected.",
            "robots.txt could not be confirmed.",
            "Sitemap could not be confirmed.",
            "Akamai limited the homepage crawl: Akamai access controls or bot protection blocked the crawler."
        ],
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    },
    "keywords": [
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            "keyword": "ddb.co.nz",
            "position": 35,
            "search_engine": "Estimated",
            "checked_at": "2026-04-16 18:26:48",
            "is_estimated": true
        },
        {
            "keyword": "ddb.co.nz business",
            "position": 37,
            "search_engine": "Estimated",
            "checked_at": "2026-04-16 18:26:48",
            "is_estimated": true
        },
        {
            "keyword": "ddb.co.nz reviews",
            "position": 39,
            "search_engine": "Estimated",
            "checked_at": "2026-04-16 18:26:48",
            "is_estimated": true
        },
        {
            "keyword": "ddb",
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            "search_engine": "Estimated",
            "checked_at": "2026-04-16 18:26:48",
            "is_estimated": true
        }
    ],
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        "label": "Average",
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                "label": "Technical foundation",
                "score": 2,
                "max": 18
            },
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                "label": "Authority & trust",
                "score": 2,
                "max": 30
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            {
                "label": "Reach & market presence",
                "score": 1,
                "max": 18
            },
            {
                "label": "Search visibility",
                "score": 0,
                "max": 12
            },
            {
                "label": "Engagement & retention",
                "score": 7,
                "max": 10
            },
            {
                "label": "Channels & diversification",
                "score": 4,
                "max": 6
            },
            {
                "label": "Registry stability",
                "score": 3,
                "max": 6
            },
            {
                "label": "Quality system",
                "score": 11,
                "max": 100
            },
            {
                "label": "Reputation system",
                "score": 21,
                "max": 100
            },
            {
                "label": "Safety system",
                "score": 100,
                "max": 100
            },
            {
                "label": "Evidence confidence",
                "score": 12,
                "max": 100
            },
            {
                "label": "External intelligence",
                "score": 50,
                "max": 100
            }
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        "quality_score": 11,
        "reputation_score": 21,
        "safety_score": 100,
        "confidence_score": 12,
        "fraud_score": 0,
        "authority_signals": {
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            "referring_domains": 1,
            "organic_keywords": 0,
            "indexed_pages": 1,
            "monthly_visitors": 40,
            "global_rank": 35660,
            "engagement_score": 63,
            "crawl_quality_score": 15,
            "brand_completeness_score": 8,
            "link_diversity_score": 92,
            "technical_reliability_score": 35,
            "whois_score": 45,
            "whois_age_years": 0,
            "whois_stability_score": 100,
            "spam_penalty": 3
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        "whois_signals": {
            "age_years": 0,
            "days_to_expiry": null,
            "days_since_last_registry_update": null,
            "stability_score": 100,
            "registrar_changes": 0,
            "ownership_changes": 0,
            "nameserver_changes": 0,
            "status_changes": 0,
            "history_entries": 1,
            "privacy_protected": false,
            "dnssec_enabled": false,
            "has_registrant_country": false,
            "registrant_country": "",
            "nameserver_count": 0,
            "status_count": 0
        }
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    "trust_score": 2,
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        "primary_tag_score": 86,
        "primary_candidate": "C",
        "primary_candidate_score": 86,
        "tag_codes": "C,Uncertain",
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                "code": "C",
                "label": "Caution",
                "tone": "caution",
                "description": "Signals are mixed or weak, so this domain should be treated carefully.",
                "reason": "Review carefully: HTTP 500, low trust score, elevated spam indicators. Showing the stored external intelligence snapshot. New search and review intelligence only runs after a visitor uses Refresh data manually.",
                "message": "The signal mix leans cautious and the site should be treated carefully until more evidence arrives.",
                "priority": 86,
                "score": 86,
                "match_percent": 86,
                "threshold_band": "strong"
            },
            {
                "code": "Uncertain",
                "label": "Uncertain",
                "tone": "unknown",
                "description": "External checks stayed inconclusive, so the model avoided a harder verdict.",
                "reason": "The evidence is mixed and external checks stayed inconclusive, so the system kept an uncertainty buffer instead of a harder automated verdict.",
                "message": "The evidence is materially mixed or partially corroborated, so the model is avoiding a harder verdict.",
                "priority": 78,
                "score": 78,
                "match_percent": 78,
                "threshold_band": "strong"
            }
        ],
        "tag_breakdown": [
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                "code": "C",
                "label": "Caution",
                "tone": "caution",
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                "reason": "Review carefully: HTTP 500, low trust score, elevated spam indicators. Showing the stored external intelligence snapshot. New search and review intelligence only runs after a visitor uses Refresh data manually.",
                "message": "The signal mix leans cautious and the site should be treated carefully until more evidence arrives.",
                "priority": 86,
                "score": 86,
                "match_percent": 86,
                "threshold_band": "strong"
            },
            {
                "code": "Uncertain",
                "label": "Uncertain",
                "tone": "unknown",
                "description": "External checks stayed inconclusive, so the model avoided a harder verdict.",
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                "message": "The evidence is materially mixed or partially corroborated, so the model is avoiding a harder verdict.",
                "priority": 78,
                "score": 78,
                "match_percent": 78,
                "threshold_band": "strong"
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                "code": "T",
                "label": "Trusted",
                "tone": "good",
                "description": "Strong trust, stability, and low-risk signals were detected.",
                "reason": "Low spam indicators plus strong trust, quality, registry, and stability signals were detected. Showing the stored external intelligence snapshot. New search and review intelligence only runs after a visitor uses Refresh data manually.",
                "message": "No meaningful trusted-profile match was detected.",
                "priority": 18,
                "score": 18,
                "match_percent": 18,
                "threshold_band": "none"
            },
            {
                "code": "Blocked",
                "label": "Partial evidence",
                "tone": "unknown",
                "description": "The crawler was blocked, so some conclusions are lower confidence.",
                "reason": "The crawler had partial visibility, so some conclusions are lower confidence.",
                "message": "",
                "priority": 6,
                "score": 6,
                "match_percent": 6,
                "threshold_band": "none"
            },
            {
                "code": "Crypto",
                "label": "Crypto drainer risk",
                "tone": "toxic",
                "description": "Wallet-connect or seed-phrase theft patterns were detected.",
                "reason": "Wallet-connect or seed-phrase theft patterns were detected.",
                "message": "No meaningful crypto-drainer signals were detected.",
                "priority": 0,
                "score": 0,
                "match_percent": 0,
                "threshold_band": "none"
            }
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        "nsfw_score": 0,
        "trust_score": 3,
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            "has_changes": false,
            "verified_status": "",
            "tag_codes": "",
            "rating_delta": 0,
            "authority_delta": 0,
            "trust_delta": 0,
            "note": "",
            "adjusted_by": 0,
            "adjusted_at": "",
            "lock_scores": false,
            "lock_flags": false
        },
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            "checked_at": "2026-03-19T01:53:23+00:00",
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                    "site:sitejabber.com \"ddb.co.nz\" -site:ddb.co.nz -site:www.ddb.co.nz"
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                "relaxed_queries": [
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                    "ddb crunchbase"
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                    "bing": 1
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                "provider_error_counts": {
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                "provider_block_signals": [],
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                "top_positive_facts": [],
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                "search_budget_ms": 3000,
                "review_budget_ms": 1500,
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                    "supports": {
                        "dangerous": false,
                        "scam": false,
                        "spam": false,
                        "nsfw": false,
                        "trusted": false
                    },
                    "evidence_quality": "low",
                    "state_label": "Inconclusive",
                    "state_reason": "The external set did not reach enough distinct trusted sources for a harder verdict."
                },
                "signals": {
                    "scores": {
                        "legit": 0,
                        "safe": 0,
                        "trusted": 0,
                        "caution": 0,
                        "scam": 0,
                        "dangerous": 0,
                        "spam": 0,
                        "nsfw": 0
                    },
                    "counts": {
                        "official_presence": 0,
                        "business_profiles": 0,
                        "positive_reviews": 0,
                        "negative_reviews": 0,
                        "scam_reports": 0,
                        "dangerous_reports": 0,
                        "spam_reports": 0,
                        "adult_reports": 0
                    },
                    "candidate_support": 0,
                    "candidate_contradiction": 0,
                    "highlights": [
                        "External evidence remained inconclusive because diversity, exact matching, or confidence was still too weak."
                    ]
                },
                "citations": []
            }
        },
        "external_decision": {
            "state": "insufficient",
            "uncertainty": true,
            "candidate_support": 0,
            "candidate_contradiction": 0,
            "supports": {
                "dangerous": false,
                "scam": false,
                "spam": false,
                "nsfw": false,
                "trusted": false
            },
            "evidence_quality": "low",
            "state_label": "Inconclusive",
            "state_reason": "The external set did not reach enough distinct trusted sources for a harder verdict."
        },
        "signal_scores": [
            {
                "label": "Strongest tag heuristic",
                "value": "C · 86%",
                "tone": "caution",
                "detail": "The highest raw tag match from the heuristic engine before visibility thresholds and manual overrides."
            },
            {
                "label": "Trust score",
                "value": "3/100",
                "tone": "spam",
                "detail": "Confidence derived from authority, crawl quality, stability, and risk signals."
            },
            {
                "label": "Authority score",
                "value": "5/100",
                "tone": "spam",
                "detail": "A higher authority score usually means broader reputation and backlink confidence."
            },
            {
                "label": "Spam risk",
                "value": "64/100",
                "tone": "spam",
                "detail": "Lower is better. This blends spam indicators with false-positive protections for legitimate sites."
            },
            {
                "label": "Quality score",
                "value": "9/100",
                "tone": "spam",
                "detail": "Based on crawl quality, content completeness, and technical evidence."
            },
            {
                "label": "Safety score",
                "value": "100/100",
                "tone": "good",
                "detail": "Higher is safer. Direct fraud signals can heavily cap this even when SEO signals look strong."
            },
            {
                "label": "Fraud score",
                "value": "0/100",
                "tone": "good",
                "detail": "Lower is better. This reflects phishing, drainer, fake-support, fake-shop, and malware signals."
            },
            {
                "label": "Infrastructure risk",
                "value": "0/100",
                "tone": "good",
                "detail": "Lower is better. This reflects the IP, registrar, and nameserver neighbourhood seen by the crawler."
            },
            {
                "label": "Evidence confidence",
                "value": "10/100",
                "tone": "spam",
                "detail": "Higher means the crawler had enough pages and registry evidence to make a stronger call."
            },
            {
                "label": "External evidence",
                "value": "Low",
                "tone": "unknown",
                "detail": "Quality of the structured search and review evidence cluster."
            },
            {
                "label": "External decision",
                "value": "Inconclusive",
                "tone": "unknown",
                "detail": "How third-party evidence compares with the current candidate tag."
            },
            {
                "label": "NSFW score",
                "value": "0/100",
                "tone": "good",
                "detail": "Context-aware adult-content detection with medical / educational false-positive reduction."
            },
            {
                "label": "Registry stability",
                "value": "100/100",
                "tone": "good",
                "detail": "Based on age, expiry runway, and the amount of ownership / registrar churn."
            }
        ],
        "signal_sections": [
            {
                "title": "Registry & ownership",
                "items": [
                    {
                        "label": "Domain age",
                        "value": "—",
                        "tone": "unknown",
                        "detail": "Older domains generally carry more historical trust than very new ones."
                    },
                    {
                        "label": "Stability score",
                        "value": "100/100",
                        "tone": "good",
                        "detail": "Penalised by registrar, ownership, and nameserver churn."
                    },
                    {
                        "label": "Days to expiry",
                        "value": "—",
                        "tone": "unknown",
                        "detail": "Very short renewal windows can be a weak trust signal."
                    },
                    {
                        "label": "Registrar / ownership changes",
                        "value": "0 / 0",
                        "tone": "good",
                        "detail": "Frequent ownership churn can weaken trust."
                    },
                    {
                        "label": "Nameserver changes",
                        "value": "0",
                        "tone": "good",
                        "detail": "Repeated infrastructure changes can indicate instability."
                    },
                    {
                        "label": "DNSSEC / privacy",
                        "value": "DNSSEC off · privacy off",
                        "tone": "caution",
                        "detail": "DNSSEC strengthens DNS trust; privacy is neutral on its own."
                    }
                ]
            },
            {
                "title": "Reputation & search evidence",
                "items": [
                    {
                        "label": "Backlinks",
                        "value": "1",
                        "tone": "unknown",
                        "detail": "Broader backlink evidence usually improves confidence."
                    },
                    {
                        "label": "Referring domains",
                        "value": "1",
                        "tone": "unknown",
                        "detail": "Unique linking domains are more useful than raw link volume."
                    },
                    {
                        "label": "Organic keywords",
                        "value": "0",
                        "tone": "unknown",
                        "detail": "Search footprint helps distinguish real sites from thin shells."
                    },
                    {
                        "label": "Indexed pages",
                        "value": "1",
                        "tone": "unknown",
                        "detail": "Larger index coverage usually means more evidence to classify from."
                    },
                    {
                        "label": "Brand strength",
                        "value": "8/100",
                        "tone": "spam",
                        "detail": "Stronger brand signals reduce false positives for legitimate sites."
                    },
                    {
                        "label": "Risk label",
                        "value": "GOOD",
                        "tone": "unknown",
                        "detail": "This is the raw crawl / heuristic risk label feeding the tag model."
                    }
                ]
            },
            {
                "title": "Crawl, content & technicals",
                "items": [
                    {
                        "label": "HTTP status",
                        "value": "500",
                        "tone": "spam",
                        "detail": "Healthy responses make classification more reliable."
                    },
                    {
                        "label": "HTTPS / speed",
                        "value": "HTTPS OK · 1,632 ms",
                        "tone": "good",
                        "detail": "Slow or broken technical signals weaken confidence."
                    },
                    {
                        "label": "Content words",
                        "value": "0",
                        "tone": "unknown",
                        "detail": "Thin pages are harder to trust and easier to manipulate."
                    },
                    {
                        "label": "Schema / structure",
                        "value": "0 schema · no meta · no H1",
                        "tone": "unknown",
                        "detail": "Structured markup and basic on-page hygiene improve quality confidence."
                    },
                    {
                        "label": "Links on page",
                        "value": "0 internal · 0 external",
                        "tone": "caution",
                        "detail": "Link patterns help detect thin directories and promo pages."
                    },
                    {
                        "label": "Page speed / mobile",
                        "value": "69/100 · 34/100",
                        "tone": "caution",
                        "detail": "Better technical quality generally reduces low-effort site patterns."
                    },
                    {
                        "label": "Crawl access",
                        "value": "Akamai challenge",
                        "tone": "caution",
                        "detail": "Akamai access controls or bot protection blocked the crawler. Scores may be based on partial evidence."
                    }
                ]
            },
            {
                "title": "External evidence & explainability",
                "items": [
                    {
                        "label": "Decision state",
                        "value": "Inconclusive",
                        "tone": "unknown",
                        "detail": "The external set did not reach enough distinct trusted sources for a harder verdict."
                    },
                    {
                        "label": "Evidence quality",
                        "value": "Low",
                        "tone": "unknown",
                        "detail": "Blends source trust, domain matching, evidence diversity, and freshness."
                    },
                    {
                        "label": "Support vs contradiction",
                        "value": "0 / 0",
                        "tone": "unknown",
                        "detail": "Compares how much structured external evidence supports the candidate tag against evidence that contradicts it."
                    },
                    {
                        "label": "Qualified risk sources",
                        "value": "No",
                        "tone": "good",
                        "detail": "Risk tags only promote from external evidence when source diversity or source trust thresholds are met."
                    },
                    {
                        "label": "Uncertainty buffer",
                        "value": "Active",
                        "tone": "caution",
                        "detail": "Prevents thin or mixed external evidence from forcing a stronger tag than the evidence can justify."
                    }
                ]
            }
        ],
        "positives": [
            "Low registrar / ownership churn with solid registry stability."
        ],
        "risks": [
            "Akamai limited the crawl: Akamai access controls or bot protection blocked the crawler.",
            "The site returned HTTP 500 during crawl.",
            "Trust score is currently very low.",
            "Spam-risk model is elevated at 64/100.",
            "External evidence was mixed or sparse, so the tag model keeps an uncertainty buffer instead of overcommitting."
        ]
    },
    "traffic_confidence": 12,
    "whois": {
        "current": {
            "id": 10261,
            "domain": "ddb.co.nz",
            "source_type": "whois_text",
            "rdap_url": "",
            "registrar_name": "",
            "registrar_handle": "",
            "registrant_name": "",
            "registrant_org": "",
            "registrant_country": "",
            "registrant_email": "",
            "abuse_email": "",
            "created_date": null,
            "updated_date": null,
            "expires_date": null,
            "nameservers_json": "[]",
            "status_json": "[]",
            "dnssec": "unknown",
            "privacy_protected": 0,
            "content_hash": "f7e17c57c5fdd24df1793ece6bff99716369356b90b29c4725ac3ba12a76b72c",
            "history_count": 1,
            "last_checked_at": "2026-03-28 06:37:28",
            "last_changed_at": "2026-03-17 05:50:01",
            "created_at": "2026-03-17 05:50:01",
            "updated_at": "2026-03-28 06:37:28"
        },
        "history": [
            {
                "id": 10574,
                "domain": "ddb.co.nz",
                "source_type": "whois_text",
                "registrar_name": "",
                "registrar_handle": "",
                "registrant_name": "",
                "registrant_org": "",
                "registrant_country": "",
                "registrant_email": "",
                "abuse_email": "",
                "created_date": null,
                "updated_date": null,
                "expires_date": null,
                "nameservers_json": "[]",
                "status_json": "[]",
                "dnssec": "unknown",
                "privacy_protected": 0,
                "content_hash": "f7e17c57c5fdd24df1793ece6bff99716369356b90b29c4725ac3ba12a76b72c",
                "checked_at": "2026-03-17 05:50:01",
                "change_summary": "Initial WHOIS snapshot captured.",
                "created_at": "2026-03-17 05:50:01"
            }
        ],
        "signals": {
            "age_years": 0,
            "days_to_expiry": null,
            "days_since_last_registry_update": null,
            "stability_score": 100,
            "registrar_changes": 0,
            "ownership_changes": 0,
            "nameserver_changes": 0,
            "status_changes": 0,
            "history_entries": 1,
            "privacy_protected": false,
            "dnssec_enabled": false,
            "has_registrant_country": false,
            "registrant_country": "",
            "nameserver_count": 0,
            "status_count": 0
        }
    },
    "discovered_domain": {
        "id": 99271,
        "domain": "ddb.co.nz",
        "first_seen_at": "2026-03-15 21:55:26",
        "last_crawled_at": "2026-03-28 06:37:29",
        "last_title": null,
        "last_http_status": 500,
        "discovered_from_domain": "simonbetton.com",
        "depth": 2,
        "backlinks_count": 1,
        "rating_cache": 0,
        "spam_score": 30,
        "risk_label": "good",
        "category_name": "Business",
        "primary_country_code": "NZ",
        "internal_links_count": 0,
        "external_links_count": 0,
        "social_profiles_count": 0,
        "content_word_count": 0,
        "title_quality_score": 0,
        "has_meta_description": 0,
        "has_h1": 0,
        "language_code": "",
        "response_time_ms": 1632,
        "robots_status": 0,
        "sitemap_status": 0,
        "sitemap_total_urls": 0,
        "quality_score": 9,
        "site_name": "",
        "canonical_domain": "",
        "favicon_present": 0,
        "schema_org_count": 0,
        "noindex_detected": 0,
        "feed_links_count": 0,
        "https_working": 1,
        "estimated_authority_score": 5,
        "trust_score": 46,
        "nsfw_score": 0,
        "overall_rank_estimate": 12473733,
        "primary_tag": "C",
        "tag_codes": "C,Spam,Blocked,Uncertain",
        "manual_verified_status": "",
        "manual_tag_codes": "",
        "manual_rating_delta": 0,
        "manual_authority_delta": 0,
        "manual_trust_delta": 0,
        "manual_note": null,
        "manual_adjusted_by": null,
        "manual_adjusted_at": null,
        "manual_lock_scores": 0,
        "manual_lock_flags": 0,
        "crawl_blocked": 1,
        "crawl_blocked_by": "Akamai",
        "crawl_blocked_reason": "Akamai access controls or bot protection blocked the crawler.",
        "safety_score": 100,
        "fraud_score": 0,
        "legitimacy_score": 21,
        "infrastructure_risk_score": 0,
        "score_confidence": 12,
        "tag_confidence": 10,
        "category_confidence": 12,
        "deep_crawl_pages": 0,
        "resolved_ip": "2.19.248.148",
        "category_candidates_json": "[{\"category\":\"General\",\"score\":17}]",
        "page_signals_json": "[]",
        "score_reasons_json": "[\"The crawler was partially blocked, so the verdict is based on weaker evidence than usual.\",\"Category evidence stayed thin, so the output was softened to a broader classification.\",\"Low evidence confidence now reduces how high the public rating can climb.\"]",
        "route_domain": "ddb.co.nz",
        "display_domain": "ddb.co.nz"
    },
    "explainability": {
        "summary": "ddb.co.nz currently scores 42/100. The score is being shaped by a mixed signal profile rather than one dominant factor. Evidence confidence is still limited, so the score can move materially after more evidence is collected. This is an estimated profile rather than a manually tracked one. Crawler access was partially blocked, which lowers confidence in some sections.",
        "badges": [
            {
                "label": "Profile",
                "value": "Estimated profile",
                "tone": "unknown",
                "detail": null
            },
            {
                "label": "Evidence confidence",
                "value": "Low confidence",
                "tone": "risk",
                "detail": "12/100"
            },
            {
                "label": "Traffic confidence",
                "value": "Low confidence",
                "tone": "risk",
                "detail": "12/100"
            },
            {
                "label": "Crawler access",
                "value": "Partially blocked",
                "tone": "caution",
                "detail": null
            }
        ],
        "weighted_contributions": [
            {
                "label": "Quality system",
                "points": "+3.7",
                "tone": "risk",
                "detail": "Technical quality, crawl depth, page structure, and implementation hygiene. Current subsystem score: 11/100."
            },
            {
                "label": "Reputation system",
                "points": "+7.1",
                "tone": "risk",
                "detail": "Authority, search visibility, reach, engagement, and registry stability. Current subsystem score: 21/100."
            },
            {
                "label": "Safety system",
                "points": "+32.0",
                "tone": "good",
                "detail": "Fraud, spam, and trust signals from infrastructure, crawl, and registry evidence. Current subsystem score: 100/100."
            },
            {
                "label": "Risk clamp",
                "points": "-1.0",
                "tone": "risk",
                "detail": "Safety thresholds capped the final score until the risk profile improves."
            }
        ],
        "evidence_cards": [
            {
                "label": "Authority and trust",
                "value": "5/100 · trust 2/100",
                "tone": "risk",
                "detail": "40 monthly visitors, 0 organic keywords, brand completeness 8/100, engagement 63/100."
            },
            {
                "label": "Backlink and search evidence",
                "value": "1 referring domains",
                "tone": "good",
                "detail": "1 backlinks across 1 referring domains. Diversity 92/100; spam penalty 3."
            },
            {
                "label": "Registry and domain stability",
                "value": "0.0 years old",
                "tone": "good",
                "detail": "Stability 100/100 · age 0.0 years."
            },
            {
                "label": "Safety and fraud posture",
                "value": "Safety 100/100 · fraud 0/100",
                "tone": "good",
                "detail": "Primary tag C · safety 100/100 · fraud 0/100 · crawler visibility limited."
            }
        ],
        "positives": [
            "Low registrar / ownership churn with solid registry stability.",
            "Registry history looks stable, which supports legitimacy and trust.",
            "HTTPS is working, so the site clears a basic transport-security check.",
            "Backlink diversity looks broad enough to strengthen authority confidence."
        ],
        "risks": [
            "Akamai limited the crawl: Akamai access controls or bot protection blocked the crawler.",
            "The site returned HTTP 500 during crawl.",
            "Trust score is currently very low.",
            "Spam-risk model is elevated at 64/100.",
            "External evidence was mixed or sparse, so the tag model keeps an uncertainty buffer instead of overcommitting.",
            "The crawler was blocked or rate-limited, so multiple conclusions are based on partial evidence."
        ],
        "freshness": [
            {
                "label": "Crawl evidence",
                "value": "2026-03-28 06:37:29",
                "tone": "risk",
                "detail": "Crawl and page content sample. Age: 19d ago."
            },
            {
                "label": "WHOIS snapshot",
                "value": "2026-03-28 06:37:28",
                "tone": "risk",
                "detail": "Registry profile and stability signals. Age: 19d ago."
            },
            {
                "label": "Keyword view",
                "value": "2026-04-16 18:26:48",
                "tone": "good",
                "detail": "Estimated visibility until tracked keyword snapshots exist. Age: 0s ago."
            },
            {
                "label": "Rank history",
                "value": "2026-04-16 18:26:48",
                "tone": "good",
                "detail": "Estimated trend derived from current profile and crawl signals. Age: 0s ago."
            },
            {
                "label": "Audience geography",
                "value": "Not captured yet",
                "tone": "unknown",
                "detail": "Audience mix is estimated from available signals rather than first-party audience logs."
            }
        ],
        "section_notes": {
            "audience": "Audience geography is estimated from category, country, traffic mix, and brand signals until first-party audience data is collected. Crawl access was limited, so this section is lower confidence.",
            "keywords": "Top keywords are estimated from crawl language, brand, category, and visibility signals until tracked keyword snapshots are stored. Crawl access was limited, so this section is lower confidence.",
            "history": "Rank history is estimated from the current profile because no stored history exists for this domain yet. Crawl access was limited, so projected trends should be treated cautiously."
        },
        "base_weighted_score": 43,
        "fraud_clamp_penalty": 1,
        "final_score": 42
    },
    "insight_snapshot": {
        "version": 1,
        "generated_at": "2026-04-16T18:26:48+00:00",
        "domain": "ddb.co.nz",
        "display_name": "ddb.co.nz",
        "is_tracked": false,
        "is_estimated": true,
        "overall_score": 42,
        "authority_score": 5,
        "trust_score": 2,
        "safety_score": 100,
        "fraud_score": 0,
        "confidence_score": 12,
        "traffic_confidence": 12,
        "last_crawled_at": "2026-03-28 06:37:29",
        "crawl_blocked": true,
        "summary": "ddb.co.nz currently scores 42/100. The score is being shaped by a mixed signal profile rather than one dominant factor. Evidence confidence is still limited, so the score can move materially after more evidence is collected. This is an estimated profile rather than a manually tracked one. Crawler access was partially blocked, which lowers confidence in some sections.",
        "badges": [
            {
                "label": "Profile",
                "value": "Estimated profile",
                "tone": "unknown",
                "detail": null
            },
            {
                "label": "Evidence confidence",
                "value": "Low confidence",
                "tone": "risk",
                "detail": "12/100"
            },
            {
                "label": "Traffic confidence",
                "value": "Low confidence",
                "tone": "risk",
                "detail": "12/100"
            },
            {
                "label": "Crawler access",
                "value": "Partially blocked",
                "tone": "caution",
                "detail": null
            }
        ],
        "top_positive_signals": [
            "Low registrar / ownership churn with solid registry stability.",
            "Registry history looks stable, which supports legitimacy and trust.",
            "HTTPS is working, so the site clears a basic transport-security check.",
            "Backlink diversity looks broad enough to strengthen authority confidence."
        ],
        "top_risk_signals": [
            "Akamai limited the crawl: Akamai access controls or bot protection blocked the crawler.",
            "The site returned HTTP 500 during crawl.",
            "Trust score is currently very low.",
            "Spam-risk model is elevated at 64/100.",
            "External evidence was mixed or sparse, so the tag model keeps an uncertainty buffer instead of overcommitting."
        ],
        "freshness": [
            {
                "label": "Crawl evidence",
                "value": "2026-03-28 06:37:29",
                "tone": "risk",
                "detail": "Crawl and page content sample. Age: 19d ago."
            },
            {
                "label": "WHOIS snapshot",
                "value": "2026-03-28 06:37:28",
                "tone": "risk",
                "detail": "Registry profile and stability signals. Age: 19d ago."
            },
            {
                "label": "Keyword view",
                "value": "2026-04-16 18:26:48",
                "tone": "good",
                "detail": "Estimated visibility until tracked keyword snapshots exist. Age: 0s ago."
            },
            {
                "label": "Rank history",
                "value": "2026-04-16 18:26:48",
                "tone": "good",
                "detail": "Estimated trend derived from current profile and crawl signals. Age: 0s ago."
            },
            {
                "label": "Audience geography",
                "value": "Not captured yet",
                "tone": "unknown",
                "detail": "Audience mix is estimated from available signals rather than first-party audience logs."
            }
        ],
        "top_tags": [
            {
                "code": "C",
                "label": "Caution",
                "tone": "caution"
            },
            {
                "code": "Uncertain",
                "label": "Uncertain",
                "tone": "unknown"
            }
        ]
    },
    "is_tracked": false,
    "is_estimated": true,
    "live_state": {
        "status": "processing",
        "status_label": "Cache build running",
        "message": "The refreshed page cache is still being built for this domain.",
        "updated_at": "2026-04-18T05:09:30+00:00"
    },
    "refresh_state": {
        "canRequest": false,
        "queued": true,
        "processing": true,
        "stageKey": "cache-queued",
        "stageLabel": "Cache build running",
        "cooldownUntil": null,
        "message": "The refreshed page cache is still being built for this domain.",
        "action": "/domain/ddb.co.nz/refresh",
        "isGuestCooldown": false,
        "cooldownSeconds": 0
    },
    "urlscan_report": {
        "domain": "ddb.co.nz",
        "status": "idle",
        "submitted_at": null,
        "completed_at": null,
        "last_checked_at": null,
        "last_error": "",
        "submitted_url": "https://ddb.co.nz/",
        "uuid": "",
        "result_url": "",
        "api_result_url": "",
        "visibility": "public",
        "summary": "No urlscan.io report has been requested for this domain yet.",
        "report": [],
        "report_summary": [],
        "is_fresh": false,
        "can_retry": true,
        "poll_after_seconds": 20
    }
}