{ "ready": true, "site": { "id": 0, "domain": "dia.govt.nz", "display_name": "dia.govt.nz", "primary_country_code": "NZ", "category_name": "Business" }, "metrics": { "global_rank": 3263, "country_rank": 3, "category_rank": 1572, "daily_pageviews_per_visitor": 2.97, "daily_time_on_site_seconds": 192, "bounce_rate": 45.7, "search_visits_percent": 28.94, "total_sites_linking_in": 7, "monthly_unique_visitors": 49, "recorded_at": "2026-03-31 16:19:31" }, "audit": { "score": 33 }, "traffic_sources": { "direct_percent": 28.37, "search_percent": 27.96, "social_percent": 5.88, "referral_percent": 17.23, "email_percent": 7.55, "paid_percent": 13.01 }, "seo_profile": { "backlinks_total": 7, "referring_domains": 7, "dofollow_backlinks_percent": 85.71, "organic_keywords": 10, "indexed_pages": 1, "page_speed_score": 69, "mobile_friendliness_score": 40, "authority_score": 20, "spam_risk_score": 47 }, "crawl_report": { "robots_status": 0, "sitemap_status": 0, "sitemap_total_urls": 0, "crawl_blocked": true, "crawl_blocked_by": "Imperva / Incapsula", "crawl_blocked_reason": "Imperva or Incapsula bot protection blocked the crawler.", "notes": [ "Homepage title has not been captured yet.", "Meta description is missing.", "No H1 heading was detected.", "robots.txt could not be confirmed.", "Sitemap could not be confirmed.", "Imperva / Incapsula limited the homepage crawl: Imperva or Incapsula bot protection blocked the crawler." ], "created_at": "2026-03-31 16:19:31" }, "keywords": [ { "keyword": "dia.govt.nz", "position": 29, "search_engine": "Estimated", "checked_at": "2026-04-23 11:02:48", "is_estimated": true }, { "keyword": "dia.govt.nz business", "position": 31, "search_engine": "Estimated", "checked_at": "2026-04-23 11:02:48", "is_estimated": true }, { "keyword": "dia.govt.nz reviews", "position": 33, "search_engine": "Estimated", "checked_at": "2026-04-23 11:02:48", "is_estimated": true }, { "keyword": "dia", "position": 35, "search_engine": "Estimated", "checked_at": "2026-04-23 11:02:48", "is_estimated": true }, { "keyword": "govt", "position": 37, "search_engine": "Estimated", "checked_at": "2026-04-23 11:02:48", "is_estimated": true } ], "rating": { "overall": 42, "label": "Average", "breakdown": [ { "label": "Technical foundation", "score": 3, "max": 18 }, { "label": "Authority & trust", "score": 6, "max": 30 }, { "label": "Reach & market presence", "score": 4, "max": 18 }, { "label": "Search visibility", "score": 2, "max": 12 }, { "label": "Engagement & retention", "score": 7, "max": 10 }, { "label": "Channels & diversification", "score": 4, "max": 6 }, { "label": "Registry stability", "score": 3, "max": 6 }, { "label": "Quality system", "score": 17, "max": 100 }, { "label": "Reputation system", "score": 32, "max": 100 }, { "label": "Safety system", "score": 100, "max": 100 }, { "label": "Evidence confidence", "score": 13, "max": 100 }, { "label": "External intelligence", "score": 52, "max": 100 }, { "label": "API intelligence", "score": 54, "max": 100 } ], "authority_score": 20, "quality_score": 17, "reputation_score": 32, "safety_score": 100, "confidence_score": 13, "fraud_score": 0, "authority_signals": { "backlinks": 7, "referring_domains": 7, "organic_keywords": 10, "indexed_pages": 1, "monthly_visitors": 49, "global_rank": 3263, "engagement_score": 65, "crawl_quality_score": 30, "brand_completeness_score": 8, "link_diversity_score": 95, "technical_reliability_score": 41, "whois_score": 45, "whois_age_years": 0, "whois_stability_score": 100, "spam_penalty": 6 }, "whois_signals": { "age_years": 0, "days_to_expiry": null, "days_since_last_registry_update": null, "stability_score": 100, "registrar_changes": 0, "ownership_changes": 0, "nameserver_changes": 0, "status_changes": 0, "history_entries": 1, "privacy_protected": false, "dnssec_enabled": false, "has_registrant_country": false, "registrant_country": "", "nameserver_count": 0, "status_count": 0 } }, "authority_score": 23, "trust_score": 17, "domain_tags": { "primary_tag": "Uncertain", "primary_tag_score": 70, "primary_candidate": "Uncertain", "primary_candidate_score": 70, "tag_codes": "Uncertain,C,T", "tags": [ { "code": "Uncertain", "label": "Uncertain", "tone": "unknown", "description": "External checks stayed inconclusive, so the model avoided a harder verdict.", "reason": "The evidence is mixed and external checks stayed inconclusive, so the system kept an uncertainty buffer instead of a harder automated verdict.", "message": "The evidence is materially mixed or partially corroborated, so the model is avoiding a harder verdict.", "priority": 70, "score": 70, "match_percent": 70, "threshold_band": "strong" }, { "code": "C", "label": "Caution", "tone": "caution", "description": "Signals are mixed or weak, so this domain should be treated carefully.", "reason": "Review carefully: low trust score, elevated spam indicators. Showing the stored external intelligence snapshot. New search and review intelligence only runs after a visitor uses Refresh data manually.", "message": "The signal mix leans cautious and the site should be treated carefully until more evidence arrives.", "priority": 62, "score": 62, "match_percent": 62, "threshold_band": "strong" }, { "code": "T", "label": "Trusted", "tone": "good", "description": "Strong trust, stability, and low-risk signals were detected.", "reason": "Low spam indicators plus strong trust, quality, registry, and stability signals were detected. Showing the stored external intelligence snapshot. New search and review intelligence only runs after a visitor uses Refresh data manually.", "message": "The site shows a reasonably trustworthy and stable profile.", "priority": 51, "score": 51, "match_percent": 51, "threshold_band": "strong" } ], "tag_breakdown": [ { "code": "Uncertain", "label": "Uncertain", "tone": "unknown", "description": "External checks stayed inconclusive, so the model avoided a harder verdict.", "reason": "The evidence is mixed and external checks stayed inconclusive, so the system kept an uncertainty buffer instead of a harder automated verdict.", "message": "The evidence is materially mixed or partially corroborated, so the model is avoiding a harder verdict.", "priority": 70, "score": 70, "match_percent": 70, "threshold_band": "strong" }, { "code": "C", "label": "Caution", "tone": "caution", "description": "Signals are mixed or weak, so this domain should be treated carefully.", "reason": "Review carefully: low trust score, elevated spam indicators. 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New search and review intelligence only runs after a visitor uses Refresh data manually.", "message": "The site shows a reasonably trustworthy and stable profile.", "priority": 51, "score": 51, "match_percent": 51, "threshold_band": "strong" }, { "code": "Blocked", "label": "Partial evidence", "tone": "unknown", "description": "The crawler was blocked, so some conclusions are lower confidence.", "reason": "The crawler had partial visibility, so some conclusions are lower confidence.", "message": "", "priority": 6, "score": 6, "match_percent": 6, "threshold_band": "none" }, { "code": "Crypto", "label": "Crypto drainer risk", "tone": "toxic", "description": "Wallet-connect or seed-phrase theft patterns were detected.", "reason": "Wallet-connect or seed-phrase theft patterns were detected.", "message": "No meaningful crypto-drainer signals were detected.", "priority": 0, "score": 0, "match_percent": 0, "threshold_band": "none" } ], "nsfw_score": 0, "trust_score": 18, "manual": { "has_changes": false, "verified_status": "", "tag_codes": "", "rating_delta": 0, "authority_delta": 0, "trust_delta": 0, "note": "", "adjusted_by": 0, "adjusted_at": "", "lock_scores": false, "lock_flags": false }, "summary": "Uncertain (70% match) because the evidence is mixed and external checks stayed inconclusive, so the system kept an uncertainty buffer instead of a harder automated verdict.", "external_intel": { "domain": "dia.govt.nz", "candidate_tag": "", "checked_at": "2026-03-19T13:50:31+00:00", "status": "fresh", "snapshot_version": 9, "summary": "Showing the stored external intelligence snapshot. New search and review intelligence only runs after a visitor uses Refresh data manually.", "search_intelligence": { "queries": [ "site:trustpilot.com \"dia.govt.nz\" -site:dia.govt.nz -site:www.dia.govt.nz", "site:bbb.org \"dia.govt.nz\" -site:dia.govt.nz -site:www.dia.govt.nz" ], "focused_queries": [ "site:trustpilot.com \"dia.govt.nz\" -site:dia.govt.nz -site:www.dia.govt.nz", "site:bbb.org \"dia.govt.nz\" -site:dia.govt.nz -site:www.dia.govt.nz" ], "relaxed_queries": [ "site:wikipedia.org \"dia.govt.nz\"", "site:en.wikipedia.org \"dia.govt.nz\"", "site:wikipedia.org \"dia\"", "site:en.wikipedia.org \"dia\"", "dia company profile", "dia reviews", "dia wikipedia", "dia linkedin", "dia crunchbase" ], "providers": [ "brave" ], "provider_result_counts": { "brave": 0 }, "provider_query_attempts": { "brave": 2 }, "provider_error_counts": { "brave": 2 }, "provider_failure_reasons": { "brave": "Brave hourly hard cap reached." }, "provider_block_signals": [], "results_found": 1, "external_results_found": 0, "used_direct_fallback": true, "results": [ { "provider": "direct-domain-fallback", "url": "https://dia.govt.nz/", "host": "dia.govt.nz", "title": "dia.govt.nz", "snippet": "First-party fallback captured directly from the domain when public search engines returned no usable results.", "is_direct_fallback": true, "source_meta": { "host": "dia.govt.nz", "source_type": "official_site", "label": "Official site", "trust_weight": 55, "evidence_weight": 26, "noise_penalty": 0, "requires_exact_domain_match": true, "supports_positive_verdicts": false, "supports_negative_verdicts": false, "freshness_ttl_days": 21 }, "entity": { "score": 100, "exactness": "exact_domain", "reasons": [ "The result host matches the exact domain.", "The exact domain is mentioned in the page snippet or document text.", "The result URL contains the exact domain string." ] }, "query": "direct-fallback", "rank": 1 } ], "source_mix": { "official_site": 1 }, "entity_coverage_score": 100, "high_trust_result_count": 0, "exact_match_result_count": 1, "high_entity_result_count": 1, "query_hit_count": 0, "query_count": 2, "used_failover_provider": false, "inferred_candidate_tag": "", "used_relaxed_queries": false, "search_passes": [ { "name": "focused-primary", "queries": 2, "providers": [ "brave" ], "results_added": 0, "external_results_added": 0, "deadline_hit": false } ], "deadline_hit": false }, "review_intelligence": { "documents_fetched": 1, "external_documents_fetched": 0, "documents": [ { "provider": "direct-domain-fallback", "url": "https://dia.govt.nz/", "host": "dia.govt.nz", "title": "dia.govt.nz", "snippet": "First-party fallback captured directly from the domain when public search engines returned no usable results.", "is_direct_fallback": true, "source_meta": { "host": "dia.govt.nz", "source_type": "official_site", "label": "Official site", "trust_weight": 55, "evidence_weight": 26, "noise_penalty": 0, "requires_exact_domain_match": true, "supports_positive_verdicts": false, "supports_negative_verdicts": false, "freshness_ttl_days": 21 }, "entity": { "score": 100, "exactness": "exact_domain", "reasons": [ "The result host matches the exact domain.", "The exact domain is mentioned in the page snippet or document text.", "The result URL contains the exact domain string." ] }, "query": "direct-fallback", "rank": 1, "body": "The Department of Internal Affairs Te Tari Taiwhenua - dia.govt.nz The Department of Internal Affairs Te Tari Taiwhenua - dia.govt.nz Skip to content Home Search Click to search The Department of Internal Affairs Department of Internal Affairs | Te Tari Taiwhenua Building a safe, prosperous and respected nation For people, communitiesand businesses For central andlocal government What's newon this site Publicationsand Reports Data andstatistics About us Contact Us To navigate using your keyboard: [TAB] to jump past the slider, [ARROW KEYS] to move left and right, [ENTER] to follow a link. 2024/2025 Annual Report Read our latest Annual Report - Pūrongo ā-Tau 2024/2025 Annual Report 2024-2028 Strategic Intentions - Ngā Takune Rautaki Read our latest Strategic Intentions document 2024-2028 Strategic Intentions People and businesses Anti-Money Laundering Passports Citizenship Births, deaths and marriages Community advice and grants Gambling Digital Safety Central and local government RealMe service Charities services Water Services Policy and Legislation Technology and information services Ministerial expense reporting Public and Government Inquiries New Zealand Gazette About Internal Affairs Our Ministers Our people Our purpose and principles Careers with us Our 2023 Annual Report Our organisation and roles Proactive releases Recent features Online Casino Gambling (updated 18 December 2025) Going for Housing Growth - development levies (Consultation closed 20 February 2026) Simplifying Local Government - draft proposal (Consultation closed 20 February 2026) Council performance measurement (published 31 July 2025) Disclosure of chief executive expenses - 2024-25 (published 24 July 2025) Crown Observer appointed to Wellington City Council (updated March 2025) City and Regional Deals (updated February 2025) Trust Framework for Digital Identity Survivor Experiences Service Latest news Thousands of incorporated societies risk deregistration if they miss the Easter Sunday deadline (13 March 2026) 41-year-old offender found in possession of child sex exploitation material (25 February 2026) Unlicensed Auckland security operator handed hefty fine (19 February 2026) More than 20 people charged over ‘mammoth’ pokie proceeds fraud (12 February 2026) More news releases Public service updates Aotearoa: Our public counters are open for appointment only. To book an appointment, please visit our websites below. We encourage you to apply wherever possible using our online services: Births, deaths and marriages Passports Citizenship National Library and Archives NZ: Please follow guidelines for visiting The National Library and Archives NZ Sydney: Our Bond Street office is open by appointment. Head to our website to book an appointment. London: Our London office is open by appointment only – please contact us to make an appointment. Emergency information for DIA staff There are currently no emergencies or announcements. Our Ministers| Our people| Careers with us| Media contacts| Using our logos| Privacy| Transparency| Terms of use| Contacts| OIA info See all DIA websites See all DIA social media sites This site is managed by the Department of Internal Affairs Crown Copyright © 2021 www.govt.nz", "html": " The Department of Internal Affairs Te Tari Taiwhenua - dia.govt.nz The Department of Internal Affairs Te Tari Taiwhenua - dia.govt.nz
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<…", "status_code": 200, "final_url": "https://www.dia.govt.nz/" } ], "facts": [], "ignored_candidates": [], "blocked_candidates": 0, "source_diversity": 0, "host_coverage": 1, "source_type_coverage": 1, "exact_match_documents": 1, "external_exact_match_documents": 0, "elapsed_ms": 1695, "candidates_considered": 1, "fetch_success_rate": 100, "avg_source_trust": 55, "avg_entity_score": 100 }, "provider_enrichment": { "providers": { "safebrowsing": { "status": "disabled" }, "abuseipdb": { "status": "quota_exhausted", "confidence": 0, "budget": { "provider": "abuseipdb", "window_key": "2026-03-19", "used": 850, "limit": 850, "remaining": 0, "updated_at": "2026-03-19T06:46:15+00:00" } }, "ipinfo": { "status": "ok", "confidence": 54, "ip": "192.230.64.136", "asn": "AS19551", "as_name": "Incapsula Inc", "as_domain": "incapsula.com", "country_code": "US", "country": "United States", "region": "", "city": "", "flags": [], "highlights": [ "IPinfo resolved the primary IP to US on AS19551." ], "citations": [ { "title": "IPinfo IP enrichment", "url": "https://ipinfo.io/developers", "host": "ipinfo.io", "snippet": "Primary IP 192.230.64.136 geolocates to US.", "source_type": "ip_enrichment" } ] }, "censys": { "status": "disabled" }, "sslmate": { "status": "error", "error": "HTTP 429: {\"code\":\"rate_limited\",\"message\":\"You have exceeded the domain search rate limit for the SSLMate CT Search API. Please try again later, or upgrade your Cert Spotter plan by visiting .\"}" } }, "facts": [], "citations": [ { "title": "IPinfo IP enrichment", "url": "https://ipinfo.io/developers", "host": "ipinfo.io", "snippet": "Primary IP 192.230.64.136 geolocates to US.", "source_type": "ip_enrichment" } ], "highlights": [ "IPinfo resolved the primary IP to US on AS19551." ], "resolved_ips": [ "192.230.64.136", "185.11.124.136" ], "primary_ip": "192.230.64.136", "quality": { "provider_diversity_score": 25, "provider_confidence_score": 54, "provider_fact_count": 0 } }, "evidence": { "scores": { "legit": 0, "safe": 0, "trusted": 0, "caution": 0, "scam": 0, "dangerous": 0, "spam": 0, "nsfw": 0 }, "counts": { "official_presence": 0, "business_profiles": 0, "positive_reviews": 0, "negative_reviews": 0, "scam_reports": 0, "dangerous_reports": 0, "spam_reports": 0, "adult_reports": 0 }, "tag_support": [], "top_supporting_facts": [], "top_positive_facts": [] }, "quality": { "source_diversity_score": 0, "entity_coverage_score": 100, "freshness_score": 18, "confidence": 24, "documents_fetched": 1, "external_documents_fetched": 0, "fact_count": 0, "avg_source_trust": 55, "avg_entity_score": 100, "fetch_success_rate": 100, "exact_match_score": 0, "query_coverage_score": 20, "host_coverage_score": 20, "source_type_coverage_score": 25, "qualified_evidence_score": 0, "exact_match_documents": 0, "blocked_candidates": 0, "used_direct_fallback": true, "external_results_found": 0, "provider_diversity_score": 25, "provider_confidence_score": 54, "provider_fact_count": 0 }, "decision": { "state": "insufficient", "uncertainty": true, "candidate_support": 0, "candidate_contradiction": 0, "supports": { "dangerous": false, "scam": false, "spam": false, "nsfw": false, "trusted": false }, "evidence_quality": "low", "state_label": "Inconclusive", "state_reason": "Public search did not yield usable third-party matches, so the system fell back to first-party inspection only." }, "signals": { "scores": { "legit": 0, "safe": 0, "trusted": 0, "caution": 0, "scam": 0, "dangerous": 0, "spam": 0, "nsfw": 0 }, "counts": { "official_presence": 0, "business_profiles": 0, "positive_reviews": 0, "negative_reviews": 0, "scam_reports": 0, "dangerous_reports": 0, "spam_reports": 0, "adult_reports": 0 }, "candidate_support": 0, "candidate_contradiction": 0, "highlights": [ "IPinfo resolved the primary IP to US on AS19551.", "External evidence remained inconclusive because diversity, exact matching, or confidence was still too weak." ] }, "citations": [ { "title": "IPinfo IP enrichment", "url": "https://ipinfo.io/developers", "host": "ipinfo.io", "snippet": "Primary IP 192.230.64.136 geolocates to US.", "source_type": "ip_enrichment" } ], "urlscan": { "domain": "dia.govt.nz", "status": "error", "submitted_at": "2026-03-19T13:50:29+00:00", "completed_at": null, "last_checked_at": "2026-03-19T13:50:29+00:00", "last_error": "Rate limit for 'public' exceeded. Limit is 500 per hour. Reset in 569 seconds.", "submitted_url": "https://dia.govt.nz/", "uuid": "", "result_url": "", "api_result_url": "", "visibility": "public", "summary": "urlscan.io scan submission failed.", "report": [], "report_summary": [], "is_fresh": false, "can_retry": false, "poll_after_seconds": 20 }, "eligibility": { "budget_ms": 4200, "search_budget_ms": 1600, "review_budget_ms": 2600, "query_cap": 2, "provider_cap": 1, "result_cap": 6, "review_document_cap": 4, "search_connect_timeout": 2, "search_timeout": 3, "review_connect_timeout": 2, "review_timeout": 3, "allowed": true, "mode": "normal", "decision_code": "run_normal", "reason": "page-request", "summary": "Running a standard intelligence pass because the current signals need third-party corroboration.", "cooldown": { "active": false, "empty_attempts": 0, "next_allowed_at": "", "reason": "", "provider_retry_at": "" }, "suffix": { "tld": "nz", "registered_suffix": "nz", "class": "high_confidence", "reserved": false }, "signals": { "trust_score": 0, "quality_score": 83, "safety_score": 0, "fraud_score": 0, "spam_score": 0, "nsfw_score": 0, "score_confidence": 0, "risk_label": "good", "crawl_blocked": false, "last_http_status": 200, "content_word_count": 520, "internal_links_count": 44, "site_name": "", "title": "The Department of Internal Affairs Te Tari Taiwhenua - dia.govt.nz", "is_tracked": false } }, "cooldown": { "empty_attempts": 1, "next_allowed_at": "2026-03-26T13:50:31+00:00", "reason": "Recent intelligence runs produced no qualified third-party evidence, so retries are cooled down to save budget.", "provider_retry_at": "", "last_reason": "page-request" }, "debug": { "top_supporting_facts": [], "top_positive_facts": [], "ignored_candidates": [], "budget_ms": 4200, "search_budget_ms": 1600, "review_budget_ms": 2600, "search_mode": "page-request", "query_cap": 2, "provider_cap": 1, "result_cap": 6, "review_document_cap": 4, "reason": "page-request", "priority": 80, "eligibility_decision": "run_normal", "provider_statuses": { "safebrowsing": "disabled", "abuseipdb": "quota_exhausted", "ipinfo": "ok", "censys": "disabled", "sslmate": "error" } }, "last_good": { "checked_at": "2026-03-19T13:50:31+00:00", "summary": "External checks ran, but the verified result set was still too sparse to harden the verdict.", "decision": { "state": "insufficient", "uncertainty": true, "candidate_support": 0, "candidate_contradiction": 0, "supports": { "dangerous": false, "scam": false, "spam": false, "nsfw": false, "trusted": false }, "evidence_quality": "low", "state_label": "Inconclusive", "state_reason": "Public search did not yield usable third-party matches, so the system fell back to first-party inspection only." }, "signals": { "scores": { "legit": 0, "safe": 0, "trusted": 0, "caution": 0, "scam": 0, "dangerous": 0, "spam": 0, "nsfw": 0 }, "counts": { "official_presence": 0, "business_profiles": 0, "positive_reviews": 0, "negative_reviews": 0, "scam_reports": 0, "dangerous_reports": 0, "spam_reports": 0, "adult_reports": 0 }, "candidate_support": 0, "candidate_contradiction": 0, "highlights": [ "IPinfo resolved the primary IP to US on AS19551.", "External evidence remained inconclusive because diversity, exact matching, or confidence was still too weak." ] }, "citations": [ { "title": "IPinfo IP enrichment", "url": "https://ipinfo.io/developers", "host": "ipinfo.io", "snippet": "Primary IP 192.230.64.136 geolocates to US.", "source_type": "ip_enrichment" } ] } }, "external_decision": { "state": "insufficient", "uncertainty": true, "candidate_support": 0, "candidate_contradiction": 0, "supports": { "dangerous": false, "scam": false, "spam": false, "nsfw": false, "trusted": false }, "evidence_quality": "low", "state_label": "Inconclusive", "state_reason": "Public search did not yield usable third-party matches, so the system fell back to first-party inspection only." }, "signal_scores": [ { "label": "Strongest tag heuristic", "value": "Uncertain · 70%", "tone": "unknown", "detail": "The highest raw tag match from the heuristic engine before visibility thresholds and manual overrides." }, { "label": "Trust score", "value": "18/100", "tone": "spam", "detail": "Confidence derived from authority, crawl quality, stability, and risk signals." }, { "label": "Authority score", "value": "23/100", "tone": "spam", "detail": "A higher authority score usually means broader reputation and backlink confidence." }, { "label": "Spam risk", "value": "59/100", "tone": "spam", "detail": "Lower is better. This blends spam indicators with false-positive protections for legitimate sites." }, { "label": "Quality score", "value": "24/100", "tone": "spam", "detail": "Based on crawl quality, content completeness, and technical evidence." }, { "label": "Safety score", "value": "100/100", "tone": "good", "detail": "Higher is safer. Direct fraud signals can heavily cap this even when SEO signals look strong." }, { "label": "Fraud score", "value": "0/100", "tone": "good", "detail": "Lower is better. This reflects phishing, drainer, fake-support, fake-shop, and malware signals." }, { "label": "Infrastructure risk", "value": "0/100", "tone": "good", "detail": "Lower is better. This reflects the IP, registrar, and nameserver neighbourhood seen by the crawler." }, { "label": "Evidence confidence", "value": "18/100", "tone": "spam", "detail": "Higher means the crawler had enough pages and registry evidence to make a stronger call." }, { "label": "External evidence", "value": "Low", "tone": "unknown", "detail": "Quality of the structured search and review evidence cluster." }, { "label": "External decision", "value": "Inconclusive", "tone": "unknown", "detail": "How third-party evidence compares with the current candidate tag." }, { "label": "NSFW score", "value": "0/100", "tone": "good", "detail": "Context-aware adult-content detection with medical / educational false-positive reduction." }, { "label": "Registry stability", "value": "100/100", "tone": "good", "detail": "Based on age, expiry runway, and the amount of ownership / registrar churn." } ], "signal_sections": [ { "title": "Registry & ownership", "items": [ { "label": "Domain age", "value": "—", "tone": "unknown", "detail": "Older domains generally carry more historical trust than very new ones." }, { "label": "Stability score", "value": "100/100", "tone": "good", "detail": "Penalised by registrar, ownership, and nameserver churn." }, { "label": "Days to expiry", "value": "—", "tone": "unknown", "detail": "Very short renewal windows can be a weak trust signal." }, { "label": "Registrar / ownership changes", "value": "0 / 0", "tone": "good", "detail": "Frequent ownership churn can weaken trust." }, { "label": "Nameserver changes", "value": "0", "tone": "good", "detail": "Repeated infrastructure changes can indicate instability." }, { "label": "DNSSEC / privacy", "value": "DNSSEC off · privacy off", "tone": "caution", "detail": "DNSSEC strengthens DNS trust; privacy is neutral on its own." } ] }, { "title": "Reputation & search evidence", "items": [ { "label": "Backlinks", "value": "7", "tone": "unknown", "detail": "Broader backlink evidence usually improves confidence." }, { "label": "Referring domains", "value": "7", "tone": "caution", "detail": "Unique linking domains are more useful than raw link volume." }, { "label": "Organic keywords", "value": "10", "tone": "unknown", "detail": "Search footprint helps distinguish real sites from thin shells." }, { "label": "Indexed pages", "value": "1", "tone": "unknown", "detail": "Larger index coverage usually means more evidence to classify from." }, { "label": "Brand strength", "value": "8/100", "tone": "spam", "detail": "Stronger brand signals reduce false positives for legitimate sites." }, { "label": "Risk label", "value": "GOOD", "tone": "unknown", "detail": "This is the raw crawl / heuristic risk label feeding the tag model." } ] }, { "title": "Crawl, content & technicals", "items": [ { "label": "HTTP status", "value": "200", "tone": "good", "detail": "Healthy responses make classification more reliable." }, { "label": "HTTPS / speed", "value": "HTTPS OK · 1,424 ms", "tone": "good", "detail": "Slow or broken technical signals weaken confidence." }, { "label": "Content words", "value": "0", "tone": "unknown", "detail": "Thin pages are harder to trust and easier to manipulate." }, { "label": "Schema / structure", "value": "0 schema · no meta · no H1", "tone": "unknown", "detail": "Structured markup and basic on-page hygiene improve quality confidence." }, { "label": "Links on page", "value": "0 internal · 0 external", "tone": "caution", "detail": "Link patterns help detect thin directories and promo pages." }, { "label": "Page speed / mobile", "value": "69/100 · 40/100", "tone": "caution", "detail": "Better technical quality generally reduces low-effort site patterns." }, { "label": "Crawl access", "value": "Imperva / Incapsula challenge", "tone": "caution", "detail": "Imperva or Incapsula bot protection blocked the crawler. Scores may be based on partial evidence." } ] }, { "title": "External evidence & explainability", "items": [ { "label": "Decision state", "value": "Inconclusive", "tone": "unknown", "detail": "Public search did not yield usable third-party matches, so the system fell back to first-party inspection only." }, { "label": "Evidence quality", "value": "Low", "tone": "unknown", "detail": "Blends source trust, domain matching, evidence diversity, and freshness." }, { "label": "Support vs contradiction", "value": "0 / 0", "tone": "unknown", "detail": "Compares how much structured external evidence supports the candidate tag against evidence that contradicts it." }, { "label": "Qualified risk sources", "value": "No", "tone": "good", "detail": "Risk tags only promote from external evidence when source diversity or source trust thresholds are met." }, { "label": "Uncertainty buffer", "value": "Active", "tone": "caution", "detail": "Prevents thin or mixed external evidence from forcing a stronger tag than the evidence can justify." } ] } ], "positives": [ "Low registrar / ownership churn with solid registry stability." ], "risks": [ "Imperva / Incapsula limited the crawl: Imperva or Incapsula bot protection blocked the crawler.", "Trust score is currently very low.", "External evidence was mixed or sparse, so the tag model keeps an uncertainty buffer instead of overcommitting." ] }, "traffic_confidence": 12, "whois": { "current": { "id": 70428, "domain": "dia.govt.nz", "source_type": "whois_text", "rdap_url": "", "registrar_name": "", "registrar_handle": "", "registrant_name": "", "registrant_org": "", "registrant_country": "", "registrant_email": "", "abuse_email": "", "created_date": null, "updated_date": null, "expires_date": null, "nameservers_json": "[]", "status_json": "[]", "dnssec": "unknown", "privacy_protected": 0, "content_hash": "f7e17c57c5fdd24df1793ece6bff99716369356b90b29c4725ac3ba12a76b72c", "history_count": 1, "last_checked_at": "2026-03-31 14:10:20", "last_changed_at": "2026-03-31 14:10:20", "created_at": "2026-03-31 14:10:20", "updated_at": "2026-03-31 14:10:20" }, "history": [ { "id": 74842, "domain": "dia.govt.nz", "source_type": "whois_text", "registrar_name": "", "registrar_handle": "", "registrant_name": "", "registrant_org": "", "registrant_country": "", "registrant_email": "", "abuse_email": "", "created_date": null, "updated_date": null, "expires_date": null, "nameservers_json": "[]", "status_json": "[]", "dnssec": "unknown", "privacy_protected": 0, "content_hash": "f7e17c57c5fdd24df1793ece6bff99716369356b90b29c4725ac3ba12a76b72c", "checked_at": "2026-03-31 14:10:20", "change_summary": "Initial WHOIS snapshot captured.", "created_at": "2026-03-31 14:10:20" } ], "signals": { "age_years": 0, "days_to_expiry": null, "days_since_last_registry_update": null, "stability_score": 100, "registrar_changes": 0, "ownership_changes": 0, "nameserver_changes": 0, "status_changes": 0, "history_entries": 1, "privacy_protected": false, "dnssec_enabled": false, "has_registrant_country": false, "registrant_country": "", "nameserver_count": 0, "status_count": 0 } }, "discovered_domain": { "id": 62146, "domain": "dia.govt.nz", "first_seen_at": "2026-03-15 18:24:23", "last_crawled_at": "2026-03-31 16:19:31", "last_title": null, "last_http_status": 200, "discovered_from_domain": "casinoble.co.nz", "depth": 0, "backlinks_count": 7, "rating_cache": 25, "spam_score": 10, "risk_label": "good", "category_name": "Business", "primary_country_code": "NZ", "internal_links_count": 0, "external_links_count": 0, "social_profiles_count": 0, "content_word_count": 0, "title_quality_score": 0, "has_meta_description": 0, "has_h1": 0, "language_code": "", "response_time_ms": 1424, "robots_status": 0, "sitemap_status": 0, "sitemap_total_urls": 0, "quality_score": 24, "site_name": "", "canonical_domain": "", "favicon_present": 0, "schema_org_count": 0, "noindex_detected": 0, "feed_links_count": 0, "https_working": 1, "estimated_authority_score": 23, "trust_score": 36, "nsfw_score": 0, "overall_rank_estimate": 8393761, "primary_tag": "Uncertain", "tag_codes": "Uncertain,C,Blocked", "manual_verified_status": "", "manual_tag_codes": "", "manual_rating_delta": 0, "manual_authority_delta": 0, "manual_trust_delta": 0, "manual_note": null, "manual_adjusted_by": null, "manual_adjusted_at": null, "manual_lock_scores": 0, "manual_lock_flags": 0, "crawl_blocked": 1, "crawl_blocked_by": "Imperva / Incapsula", "crawl_blocked_reason": "Imperva or Incapsula bot protection blocked the crawler.", "safety_score": 100, "fraud_score": 0, "legitimacy_score": 22, "infrastructure_risk_score": 0, "score_confidence": 12, "tag_confidence": 10, "category_confidence": 12, "deep_crawl_pages": 0, "resolved_ip": "192.230.64.136", "category_candidates_json": "[{\"category\":\"General\",\"score\":17}]", "page_signals_json": "[]", "score_reasons_json": "[\"The crawler was partially blocked, so the verdict is based on weaker evidence than usual.\",\"Category evidence stayed thin, so the output was softened to a broader classification.\",\"Low evidence confidence now reduces how high the public rating can climb.\"]", "route_domain": "dia.govt.nz", "display_domain": "dia.govt.nz" }, "explainability": { "summary": "dia.govt.nz currently scores 42/100. The score is being shaped by a mixed signal profile rather than one dominant factor. Evidence confidence is still limited, so the score can move materially after more evidence is collected. This is an estimated profile rather than a manually tracked one. Crawler access was partially blocked, which lowers confidence in some sections.", "badges": [ { "label": "Profile", "value": "Estimated profile", "tone": "unknown", "detail": null }, { "label": "Evidence confidence", "value": "Low confidence", "tone": "risk", "detail": "13/100" }, { "label": "Traffic confidence", "value": "Low confidence", "tone": "risk", "detail": "12/100" }, { "label": "Crawler access", "value": "Partially blocked", "tone": "caution", "detail": null } ], "weighted_contributions": [ { "label": "Quality system", "points": "+5.8", "tone": "risk", "detail": "Technical quality, crawl depth, page structure, and implementation hygiene. Current subsystem score: 17/100." }, { "label": "Reputation system", "points": "+10.9", "tone": "risk", "detail": "Authority, search visibility, reach, engagement, and registry stability. Current subsystem score: 32/100." }, { "label": "Safety system", "points": "+32.0", "tone": "good", "detail": "Fraud, spam, and trust signals from infrastructure, crawl, and registry evidence. Current subsystem score: 100/100." }, { "label": "Risk clamp", "points": "-7.0", "tone": "risk", "detail": "Safety thresholds capped the final score until the risk profile improves." } ], "evidence_cards": [ { "label": "Authority and trust", "value": "23/100 · trust 17/100", "tone": "risk", "detail": "49 monthly visitors, 10 organic keywords, brand completeness 8/100, engagement 65/100." }, { "label": "Backlink and search evidence", "value": "7 referring domains", "tone": "good", "detail": "7 backlinks across 7 referring domains. Diversity 95/100; spam penalty 6." }, { "label": "Registry and domain stability", "value": "0.0 years old", "tone": "good", "detail": "Stability 100/100 · age 0.0 years." }, { "label": "Safety and fraud posture", "value": "Safety 100/100 · fraud 0/100", "tone": "good", "detail": "Primary tag Uncertain · safety 100/100 · fraud 0/100 · crawler visibility limited." } ], "positives": [ "Low registrar / ownership churn with solid registry stability.", "Registry history looks stable, which supports legitimacy and trust.", "HTTPS is working, so the site clears a basic transport-security check.", "Backlink diversity looks broad enough to strengthen authority confidence." ], "risks": [ "Imperva / Incapsula limited the crawl: Imperva or Incapsula bot protection blocked the crawler.", "Trust score is currently very low.", "External evidence was mixed or sparse, so the tag model keeps an uncertainty buffer instead of overcommitting.", "The crawler was blocked or rate-limited, so multiple conclusions are based on partial evidence.", "Traffic and reach estimates are still low confidence, so commercial scale signals may move after more evidence is collected." ], "freshness": [ { "label": "Crawl evidence", "value": "2026-03-31 16:19:31", "tone": "risk", "detail": "Crawl and page content sample. Age: 22d ago." }, { "label": "WHOIS snapshot", "value": "2026-03-31 14:10:20", "tone": "risk", "detail": "Registry profile and stability signals. Age: 22d ago." }, { "label": "Keyword view", "value": "2026-04-23 11:02:48", "tone": "good", "detail": "Estimated visibility until tracked keyword snapshots exist. Age: 0s ago." }, { "label": "Rank history", "value": "2026-04-23 11:02:48", "tone": "good", "detail": "Estimated trend derived from current profile and crawl signals. Age: 0s ago." }, { "label": "Audience geography", "value": "Not captured yet", "tone": "unknown", "detail": "Audience mix is estimated from available signals rather than first-party audience logs." } ], "section_notes": { "audience": "Audience geography is estimated from category, country, traffic mix, and brand signals until first-party audience data is collected. Crawl access was limited, so this section is lower confidence.", "keywords": "Top keywords are estimated from crawl language, brand, category, and visibility signals until tracked keyword snapshots are stored. Crawl access was limited, so this section is lower confidence.", "history": "Rank history is estimated from the current profile because no stored history exists for this domain yet. Crawl access was limited, so projected trends should be treated cautiously." }, "base_weighted_score": 49, "fraud_clamp_penalty": 7, "final_score": 42 }, "insight_snapshot": { "version": 1, "generated_at": "2026-04-23T11:02:48+00:00", "domain": "dia.govt.nz", "display_name": "dia.govt.nz", "is_tracked": false, "is_estimated": true, "overall_score": 42, "authority_score": 23, "trust_score": 17, "safety_score": 100, "fraud_score": 0, "confidence_score": 13, "traffic_confidence": 12, "last_crawled_at": "2026-03-31 16:19:31", "crawl_blocked": true, "summary": "dia.govt.nz currently scores 42/100. The score is being shaped by a mixed signal profile rather than one dominant factor. Evidence confidence is still limited, so the score can move materially after more evidence is collected. This is an estimated profile rather than a manually tracked one. Crawler access was partially blocked, which lowers confidence in some sections.", "badges": [ { "label": "Profile", "value": "Estimated profile", "tone": "unknown", "detail": null }, { "label": "Evidence confidence", "value": "Low confidence", "tone": "risk", "detail": "13/100" }, { "label": "Traffic confidence", "value": "Low confidence", "tone": "risk", "detail": "12/100" }, { "label": "Crawler access", "value": "Partially blocked", "tone": "caution", "detail": null } ], "top_positive_signals": [ "Low registrar / ownership churn with solid registry stability.", "Registry history looks stable, which supports legitimacy and trust.", "HTTPS is working, so the site clears a basic transport-security check.", "Backlink diversity looks broad enough to strengthen authority confidence." ], "top_risk_signals": [ "Imperva / Incapsula limited the crawl: Imperva or Incapsula bot protection blocked the crawler.", "Trust score is currently very low.", "External evidence was mixed or sparse, so the tag model keeps an uncertainty buffer instead of overcommitting.", "The crawler was blocked or rate-limited, so multiple conclusions are based on partial evidence.", "Traffic and reach estimates are still low confidence, so commercial scale signals may move after more evidence is collected." ], "freshness": [ { "label": "Crawl evidence", "value": "2026-03-31 16:19:31", "tone": "risk", "detail": "Crawl and page content sample. Age: 22d ago." }, { "label": "WHOIS snapshot", "value": "2026-03-31 14:10:20", "tone": "risk", "detail": "Registry profile and stability signals. Age: 22d ago." }, { "label": "Keyword view", "value": "2026-04-23 11:02:48", "tone": "good", "detail": "Estimated visibility until tracked keyword snapshots exist. Age: 0s ago." }, { "label": "Rank history", "value": "2026-04-23 11:02:48", "tone": "good", "detail": "Estimated trend derived from current profile and crawl signals. Age: 0s ago." }, { "label": "Audience geography", "value": "Not captured yet", "tone": "unknown", "detail": "Audience mix is estimated from available signals rather than first-party audience logs." } ], "top_tags": [ { "code": "Uncertain", "label": "Uncertain", "tone": "unknown" }, { "code": "C", "label": "Caution", "tone": "caution" }, { "code": "T", "label": "Trusted", "tone": "good" } ] }, "is_tracked": false, "is_estimated": true, "live_state": { "status": "processing", "status_label": "Cache build running", "message": "The refreshed page cache is still being built for this domain.", "updated_at": "2026-04-23T15:35:45+00:00" }, "refresh_state": { "canRequest": false, "queued": true, "processing": true, "stageKey": "cache-queued", "stageLabel": "Cache build running", "cooldownUntil": null, "message": "The refreshed page cache is still being built for this domain.", "action": "/domain/dia.govt.nz/refresh", "isGuestCooldown": false, "cooldownSeconds": 0 }, "urlscan_report": { "domain": "dia.govt.nz", "status": "error", "submitted_at": "2026-03-19T13:50:29+00:00", "completed_at": null, "last_checked_at": "2026-03-19T13:50:29+00:00", "last_error": "Rate limit for 'public' exceeded. Limit is 500 per hour. Reset in 569 seconds.", "submitted_url": "https://dia.govt.nz/", "uuid": "", "result_url": "", "api_result_url": "", "visibility": "public", "summary": "urlscan.io scan submission failed.", "report": [], "report_summary": [], "is_fresh": false, "can_retry": true, "poll_after_seconds": 20 } }